What I learned spending A$640 on ChatGPT ads
I spent A$640 testing ChatGPT Ads. Here are the real impressions, clicks, leads, costs, failed ads and what…
Read the A$640 test
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Notes on visibility, brand presence, and the changing shape of discovery.
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Narratives form in hours now, not weeks. Early detection is the difference between a footnote and a fire…
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Search used to decide who got found. Now AI decides who gets recommended. Here is what that shift…
AI visibility is the new front page